Will the Israeli Playboy do better than the Hebrew edition of Penthouse, that flopped shortly after it debuted in 1989?
Israelis can now read Playboy ‘for the articles’ as a Hebrew language edition came to the Holyland on Tuesday.
Playboy has been widely available in Israel for years but this marks the first local edition of the magazine. It features Israeli models and articles by Israeli writers.
Owner and publisher Daniel Pomerantz launched Playboy Israel in Tel Aviv on Tuesday at a press conference, standing next to a tall model wearing the trademark ears and tail of a Playboy bunny. Continue Reading »