WATCH: New Israeli hand-held scanner lets consumers check the ingredients & chemical makeup of any product by just pointing the beam at the object.
A new Israeli high-tech development might just revolutionize the consumer experience.
The Scio, developed by Consumer Physics, is the world’s first molecular sensor that fits in the palm of a hand. Using it, a consumer can scan any product and get instant information about its full chemical make-up.
Consumer Physics CEO Dror Sharon says that the Scio will pave the way to intelligent consumerism. Using the sensor, consumers will be able to avoid unsafe ingredients in products and will no longer be dependent on the supplier’s word that a cheese is low fat, say.
The Scio is due to go on sale towards the end of this year at a list price of $250.
View original HAARETZ publication at: http://www.haaretz.com/life/science-medicine/1.625663