As mayor, Yona Yahav abolished use of English words in official municipal documents & seeks to obligate businesses to use Hebrew signs instead of, or next to the English ones.
By Daniel Siryoti
With increasing frequency, Israelis are making use of English words in their day-to-day lives. The English language envelops Israeli consumer culture, from the word for music, “muzika,” to simply saying iPhone with an Israeli accent and including so many other instances.
Haifa Mayor Yona Yahav wants English words off the street. – Photo: Herzi Shapira
English is the language of the “app generation” and prevades Israeli children’s education.
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