
The annual 2-day Fresh Agro-Mashov International Agriculture Exhibition in Tel Aviv, one of the biggest int’l expos of its kind in the world, is featuring new produce varieties and an innovative photo-based mobile app that gauges the freshness of fruits & veggies.
By Danielle Roth-Avneri
Israel is slated to host the 2017 Fresh Agro-Mashov International Agriculture Exhibition this week, one of the biggest international expos of its kind in the world.

The AclaroMeter mobile application analyzes the quality and freshness of produce based on photos – Photo: Courtesy of AclarTech
The two-day convention, which will be held on June 27-28 at the Tel Aviv Convention Center, was organized by the Mashov Company, a 26-year veteran in organizing international exhibitions focused on agriculture, gardening and water, infrastructure and environmental technology. Continue Reading »