Eli Poch, the CEO of the Jerusalem Wine Club, says the Israeli wine industry has advantages that are allowing for unparalleled growth.
In 1987, the Golan Heights Winery won Israeli wines their first major international award in competition with the 1984 Yarden Cabernet Sauvignon 1984 at the International Wines & Spirits Competition in London. Eli Poch, the Founder and CEO of the Jerusalem Wine Club and proprietor of the Club’s full-service wine shop in Efrat, says the industry has never looked back.
In the nearly 30 years since the industry was revitalized by that one award, the number of wineries has gone from a handful to between 250 and 400.